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<channel>
	<title>portfolio</title>
	<link>https://tjicre8.cargo.site</link>
	<description>portfolio</description>
	<pubDate>Wed, 11 Oct 2023 17:42:11 +0000</pubDate>
	<generator>https://tjicre8.cargo.site</generator>
	<language>en</language>
	
		
	<item>
		<title>Work</title>
				
		<link>https://tjicre8.cargo.site/Work</link>

		<pubDate>Tue, 16 Jul 2019 21:40:04 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/Work</guid>

		<description>
	
‘

&#38;nbsp;Troy Jones &#38;nbsp;/Creative Director/ Copy
	
Work &#38;nbsp; Contact

 &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;</description>
		
	</item>
		
		
	<item>
		<title>Cricket Wireless</title>
				
		<link>https://tjicre8.cargo.site/Cricket-Wireless</link>

		<pubDate>Wed, 11 Oct 2023 17:42:11 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/Cricket-Wireless</guid>

		<description>Cricket Wireless
Cricket Wireless has been a proud sponsor of HBCU’s since 2018. In their recent campaigns they wanted to highlight their long partnerships with HBCU’s with a campaign that communicated the power of &#38;nbsp;‘Strength In Numbers’. &#38;nbsp;Director: 
Award winning Director Malik Vitthal&#38;nbsp;
Director of photography: 
Autumn Durald Arkapaw (Sinners &#38;amp; Wakada Forever)Cricket Wireless Broadcast /TV











Social Campaign: Cricket Wireless "Strength In Numbers





Cricket Wireless 5G - Campus Ambassadors 2x

</description>
		
	</item>
		
		
	<item>
		<title>MassMutual </title>
				
		<link>https://tjicre8.cargo.site/MassMutual-1</link>

		<pubDate>Tue, 24 May 2022 19:59:50 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/MassMutual-1</guid>

		<description>&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;&#60;img width="1024" height="123" width_o="1024" height_o="123" data-src="https://freight.cargo.site/t/original/i/4034efa44944ed15f39ea721e94c0c3f43228dd402493950925f77a718b7815a/1024px-MassMutual_logo.svg.png" data-mid="143571950" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/4034efa44944ed15f39ea721e94c0c3f43228dd402493950925f77a718b7815a/1024px-MassMutual_logo.svg.png" /&#62; 

 MassMutual faced serious competitive headwinds as the brand was outspent in the financial services category by nearly 5X, but wanted to reach new consumers.&#38;nbsp;

Idea: &#38;nbsp;Hit viewers with raw, vulnerable honesty by launching a campaign that defied convention and forced consumers to get comfortable with the uncomfortable realities involved in financial planning.&#38;nbsp; The result: An increase in new customers by 20% and increased overall 
customers by 5%, hitting a 6-year high for the brand.&#38;nbsp;

 In 2023 the Uncomfortable Truths campaign won the prestigious Effie Award for most effective advertising in the Financial category.


&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;


&#60;img width="936" height="527" width_o="936" height_o="527" data-src="https://freight.cargo.site/t/original/i/04e5710fa7648cb01dd15fdd3792df3a618f425163b988496a4d90a51f1ef452/Billy-Dee-2.png" data-mid="143569356" border="0"  src="https://freight.cargo.site/w/936/i/04e5710fa7648cb01dd15fdd3792df3a618f425163b988496a4d90a51f1ef452/Billy-Dee-2.png" /&#62;&#60;img width="644" height="826" width_o="644" height_o="826" data-src="https://freight.cargo.site/t/original/i/4cbc523f2def0e9c3a31bb3f2c09b59b61930ffaf8916e36af7c67d523acfd0c/Screen-Shot-2022-02-15-at-9.48.01-AM.png" data-mid="143569386" border="0"  src="https://freight.cargo.site/w/644/i/4cbc523f2def0e9c3a31bb3f2c09b59b61930ffaf8916e36af7c67d523acfd0c/Screen-Shot-2022-02-15-at-9.48.01-AM.png" /&#62; 
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
&#60;img width="817" height="668" width_o="817" height_o="668" data-src="https://freight.cargo.site/t/original/i/56d1afd7df53d82b8ff8cf9d03d22fc4e3159b5ee5e5440736dd8f6f68341baa/Troy-Billy-Dee.png" data-mid="143620472" border="0"  src="https://freight.cargo.site/w/817/i/56d1afd7df53d82b8ff8cf9d03d22fc4e3159b5ee5e5440736dd8f6f68341baa/Troy-Billy-Dee.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Funyuns Digital Campaign /Short Film</title>
				
		<link>https://tjicre8.cargo.site/Funyuns-Digital-Campaign-Short-Film</link>

		<pubDate>Fri, 17 Apr 2015 16:59:13 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/Funyuns-Digital-Campaign-Short-Film</guid>

		<description>
&#60;img width="1429" height="207" width_o="1429" height_o="207" data-src="https://freight.cargo.site/t/original/i/1a7c846d3f3cfddd399dd737dc3396b5f33687df098a7b6df87f24964ddcbd2c/0-2.png" data-mid="46834650" border="0"  src="https://freight.cargo.site/w/1000/i/1a7c846d3f3cfddd399dd737dc3396b5f33687df098a7b6df87f24964ddcbd2c/0-2.png" /&#62;

Stu The Brand Manager
 FUNYUNS / Digital Campaign
Frito Lay and the Funyuns brand hadn’t advertised in decades. They wanted to increase sales for the classic yet stale brand.&#38;nbsp;

Idea: Create a personality the target could identify with. We &#38;nbsp;tapped an everyday guy and Funyuns lover to run the brand. He’s going to need a lot of help from social media fans and followers. Can he do it? We’re betting he can.&#38;nbsp;


&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;&#60;img width="657" height="649" width_o="657" height_o="649" data-src="https://freight.cargo.site/t/original/i/95b82a732fb4d5290d9bf80a032dcd73560179fbe9435504042f95bef74a33e8/onion_takeover-copy.png" data-mid="46972262" border="0" data-scale="100" src="https://freight.cargo.site/w/657/i/95b82a732fb4d5290d9bf80a032dcd73560179fbe9435504042f95bef74a33e8/onion_takeover-copy.png" /&#62;Stu The Brand Manager SHORT FILM

&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
 &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 



Memes


&#60;img width="444" height="536" width_o="444" height_o="536" data-src="https://freight.cargo.site/t/original/i/4bb36849e11bdf51dfaf153bfbd37ad24dd67c18cab60a4d9ac672f8cb526ec3/POEMS_06.jpg" data-mid="46700120" border="0"  src="https://freight.cargo.site/w/444/i/4bb36849e11bdf51dfaf153bfbd37ad24dd67c18cab60a4d9ac672f8cb526ec3/POEMS_06.jpg" /&#62;
&#60;img width="444" height="536" width_o="444" height_o="536" data-src="https://freight.cargo.site/t/original/i/18c33571be9a1272671201090dab875edd31bda2a7eff399168258defaf965cb/POEMS_08.jpg" data-mid="46700119" border="0"  src="https://freight.cargo.site/w/444/i/18c33571be9a1272671201090dab875edd31bda2a7eff399168258defaf965cb/POEMS_08.jpg" /&#62;
&#60;img width="444" height="536" width_o="444" height_o="536" data-src="https://freight.cargo.site/t/original/i/15272052e10500eba232c58b9006e5f20ba2f3ed7103cf0cf34ae92f30115546/Meme_07_head.jpg" data-mid="46700121" border="0"  src="https://freight.cargo.site/w/444/i/15272052e10500eba232c58b9006e5f20ba2f3ed7103cf0cf34ae92f30115546/Meme_07_head.jpg" /&#62;
&#60;img width="444" height="536" width_o="444" height_o="536" data-src="https://freight.cargo.site/t/original/i/63040e7912bcdb8b50f9af9283169728c79ad6b824fffe3f8bf2f2c762497200/Meme_13_fox.jpg" data-mid="46700123" border="0"  src="https://freight.cargo.site/w/444/i/63040e7912bcdb8b50f9af9283169728c79ad6b824fffe3f8bf2f2c762497200/Meme_13_fox.jpg" /&#62;
&#60;img width="444" height="536" width_o="444" height_o="536" data-src="https://freight.cargo.site/t/original/i/80e6351ca54a7de097df12c53181433bea33219f1438c42f2b668d1efd44920c/Meme_15_GRANDPA.jpg" data-mid="46700126" border="0"  src="https://freight.cargo.site/w/444/i/80e6351ca54a7de097df12c53181433bea33219f1438c42f2b668d1efd44920c/Meme_15_GRANDPA.jpg" /&#62;
&#60;img width="444" height="536" width_o="444" height_o="536" data-src="https://freight.cargo.site/t/original/i/e7798cff5a981ecd34ae68ae641046bd8be2fd95baac30d99f19b1372c01632b/Meme_12_bunny.jpg" data-mid="46700124" border="0"  src="https://freight.cargo.site/w/444/i/e7798cff5a981ecd34ae68ae641046bd8be2fd95baac30d99f19b1372c01632b/Meme_12_bunny.jpg" /&#62;
&#60;img width="444" height="536" width_o="444" height_o="536" data-src="https://freight.cargo.site/t/original/i/e093afebaee5d29a40b3868fe29c0e759e2e3431c4c2355cdf427da209fec4b6/Meme_42_FUNYUNTOWN.jpg" data-mid="46700122" border="0"  src="https://freight.cargo.site/w/444/i/e093afebaee5d29a40b3868fe29c0e759e2e3431c4c2355cdf427da209fec4b6/Meme_42_FUNYUNTOWN.jpg" /&#62;
&#60;img width="444" height="536" width_o="444" height_o="536" data-src="https://freight.cargo.site/t/original/i/1b01bdb8e283c4eb448084222367a9d19fe824058fb766e197167df534b21e94/Meme_27_motivation.jpg" data-mid="46700125" border="0"  src="https://freight.cargo.site/w/444/i/1b01bdb8e283c4eb448084222367a9d19fe824058fb766e197167df534b21e94/Meme_27_motivation.jpg" /&#62;
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
Funyuns, the value brand we all grew up with decided they would like to create a digital campaign to communicate with millennials. What a great opportunity to create stellar work and content for the iconic underground brand with decades of brand loyalty. What was created was a short film, an article in the Onion, 6 engagment&#38;nbsp; videos, and socia media post to engage the audience, create massie awareness, and have a conversation with lifelong friends. We found chemistry in a bag. Overall, this digital campaign performance was a success. The play rate for this series was out of the roof, and watch time
was also incredibly strong. The campaign generated the brand a 35% increase in sales.</description>
		
	</item>
		
		
	<item>
		<title>Nike USA Boxing </title>
				
		<link>https://tjicre8.cargo.site/Nike-USA-Boxing</link>

		<pubDate>Thu, 18 Jul 2019 17:03:03 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/Nike-USA-Boxing</guid>

		<description>&#60;img width="2490" height="402" width_o="2490" height_o="402" data-src="https://freight.cargo.site/t/original/i/37e5992e2205632124cd86a840645569d2a1ce4b287c100805c228605b91c110/Screen-Shot-2019-07-18-at-12.32.58-PM.png" data-mid="46896962" border="0"  src="https://freight.cargo.site/w/1000/i/37e5992e2205632124cd86a840645569d2a1ce4b287c100805c228605b91c110/Screen-Shot-2019-07-18-at-12.32.58-PM.png" /&#62;
Nike&#38;nbsp;“Discipline”

It takes Dicipline to become great at anything. Isamary Aquino, #1 contender in female boxing had her sights set on the 2020 Tokyo Olympics. After meeting her dad over a few beers, the client knew her story needed to be told since she would become San Antonio Texas first Olympic boxer, male or female. Idea: Show the day and life of what makes her great. Highlight the dicipline it takes to become #1 from sun up to sun down.&#38;nbsp;Nike customers was treated to an in store event where Isamary signed autographs, showed off her belts, and took a few pictures with her hometown family. Nike sold a few shoes too.&#38;nbsp;
 &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#60;img width="530" height="874" width_o="530" height_o="874" data-src="https://freight.cargo.site/t/original/i/fcb5ae3af0ecd8cf2827a4b01c857f1e9253b44cd868930c5ae6211b9fbb82c4/Screen-Shot-2019-07-18-at-1.22.45-PM.png" data-mid="46899634" border="0" data-scale="36" src="https://freight.cargo.site/w/530/i/fcb5ae3af0ecd8cf2827a4b01c857f1e9253b44cd868930c5ae6211b9fbb82c4/Screen-Shot-2019-07-18-at-1.22.45-PM.png" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Jamaican Mango </title>
				
		<link>https://tjicre8.cargo.site/Jamaican-Mango</link>

		<pubDate>Thu, 24 Feb 2022 21:58:50 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/Jamaican-Mango</guid>

		<description>
&#60;img width="1200" height="1800" width_o="1200" height_o="1800" data-src="https://freight.cargo.site/t/original/i/82ff9661737c23682ca9b766adc94d8b0c671e3af15d46dfd7e5ccedae0fbeea/Crown-Ads2.jpg" data-mid="143572860" border="0"  src="https://freight.cargo.site/w/1000/i/82ff9661737c23682ca9b766adc94d8b0c671e3af15d46dfd7e5ccedae0fbeea/Crown-Ads2.jpg" /&#62;
&#60;img width="800" height="1200" width_o="800" height_o="1200" data-src="https://freight.cargo.site/t/original/i/b8f44133add805114542d6f0061718b424fba08a724d2bb9b223975a06980b6d/Down-For-Crown-Ad-2.png" data-mid="193263169" border="0"  src="https://freight.cargo.site/w/800/i/b8f44133add805114542d6f0061718b424fba08a724d2bb9b223975a06980b6d/Down-For-Crown-Ad-2.png" /&#62;
&#60;img width="800" height="1200" width_o="800" height_o="1200" data-src="https://freight.cargo.site/t/original/i/8c1ce7fa50fba2004c996293a4df495490aab3f842b9ebffadf549b947a116c3/Down-for-crown-.png" data-mid="193263177" border="0"  src="https://freight.cargo.site/w/800/i/8c1ce7fa50fba2004c996293a4df495490aab3f842b9ebffadf549b947a116c3/Down-for-crown-.png" /&#62;
&#60;img width="1830" height="1100" width_o="1830" height_o="1100" data-src="https://freight.cargo.site/t/original/i/bf0fb3459cdd1cffd55ebd26aed6efed8bfc1bf69b00762db7db2f4669847cfc/JML-Website-Slider.png" data-mid="134589594" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/bf0fb3459cdd1cffd55ebd26aed6efed8bfc1bf69b00762db7db2f4669847cfc/JML-Website-Slider.png" /&#62;
&#60;img width="1326" height="1210" width_o="1326" height_o="1210" data-src="https://freight.cargo.site/t/original/i/9bb66699c4fb7a20bf3456d91946cd205da5b852c75b17a1536262499bd13482/JML-Website-.png" data-mid="134589604" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/9bb66699c4fb7a20bf3456d91946cd205da5b852c75b17a1536262499bd13482/JML-Website-.png" /&#62;&#60;img width="1776" height="1196" width_o="1776" height_o="1196" data-src="https://freight.cargo.site/t/original/i/746b1ab8ce6c72cb91d56198a4a726a21143b552ac0dd176b26db10156c32151/Screen-Shot-2020-11-05-at-8.27.09-AM.png" data-mid="134589627" border="0"  src="https://freight.cargo.site/w/1000/i/746b1ab8ce6c72cb91d56198a4a726a21143b552ac0dd176b26db10156c32151/Screen-Shot-2020-11-05-at-8.27.09-AM.png" /&#62;&#60;img width="1768" height="1056" width_o="1768" height_o="1056" data-src="https://freight.cargo.site/t/original/i/c40fce024447e999554da1f309e847c074f7914a9ac461c6757d934f5c80145a/Screen-Shot-2020-11-05-at-8.28.39-AM.png" data-mid="134589775" border="0"  src="https://freight.cargo.site/w/1000/i/c40fce024447e999554da1f309e847c074f7914a9ac461c6757d934f5c80145a/Screen-Shot-2020-11-05-at-8.28.39-AM.png" /&#62; &#60;img width="1200" height="1800" width_o="1200" height_o="1800" data-src="https://freight.cargo.site/t/original/i/82ff9661737c23682ca9b766adc94d8b0c671e3af15d46dfd7e5ccedae0fbeea/Crown-Ads2.jpg" data-mid="143572860" border="0"  src="https://freight.cargo.site/w/1000/i/82ff9661737c23682ca9b766adc94d8b0c671e3af15d46dfd7e5ccedae0fbeea/Crown-Ads2.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Which Wich Superior Sandwiches</title>
				
		<link>https://tjicre8.cargo.site/Which-Wich-Superior-Sandwiches</link>

		<pubDate>Thu, 06 Dec 2018 16:56:55 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/Which-Wich-Superior-Sandwiches</guid>

		<description>

&#60;img width="5095" height="666" width_o="5095" height_o="666" data-src="https://freight.cargo.site/t/original/i/9ef85c2abd2b6e80091e7409d75f38e38c34205bf3aa53da6c1748fc58e3002f/IMG_1291.jpg" data-mid="46917471" border="0"  src="https://freight.cargo.site/w/1000/i/9ef85c2abd2b6e80091e7409d75f38e38c34205bf3aa53da6c1748fc58e3002f/IMG_1291.jpg" /&#62;
Which Wich Superior Sandwiches&#38;nbsp; “Perfect Your Craft”
Insight: Which Wich Superior Sandwiches was looking to make a splash in the sandwich industry with their first digital campaign. The task was to highlight their abundance of ingredients that customers could craft their sandwiches with.Idea: Create a storytelling campaign that drove customer to their stores by spotlighted individual in all walks of life who, like them were&#38;nbsp; perfecting their craft.




&#60;img width="2550" height="3300" width_o="2550" height_o="3300" data-src="https://freight.cargo.site/t/original/i/9f55445434b325184312a9658c0073b78af0400f10d1f302adee8078841652ec/Poster_Carl.png" data-mid="46700169" border="0"  src="https://freight.cargo.site/w/1000/i/9f55445434b325184312a9658c0073b78af0400f10d1f302adee8078841652ec/Poster_Carl.png" /&#62;
&#60;img width="2550" height="3300" width_o="2550" height_o="3300" data-src="https://freight.cargo.site/t/original/i/16313503a43c46b91997c4b85875f008060be1dacdcc050637ef4596da549c95/Poster_DJ-Sno-White.png" data-mid="46700170" border="0"  src="https://freight.cargo.site/w/1000/i/16313503a43c46b91997c4b85875f008060be1dacdcc050637ef4596da549c95/Poster_DJ-Sno-White.png" /&#62;
&#60;img width="2550" height="3300" width_o="2550" height_o="3300" data-src="https://freight.cargo.site/t/original/i/2d1a8bdfd9462ca1247fcf752164638733a5ab66a50a56b1ef2abdd832d0df3f/Poster_Kamica.png" data-mid="46700171" border="0"  src="https://freight.cargo.site/w/1000/i/2d1a8bdfd9462ca1247fcf752164638733a5ab66a50a56b1ef2abdd832d0df3f/Poster_Kamica.png" /&#62;
&#60;img width="800" height="600" width_o="800" height_o="600" data-src="https://freight.cargo.site/t/original/i/274294c6c3bd7870a347a698832a0db1ae561bec8d0bd1da7adfe558e669b4ec/-1.jpg" data-mid="46700172" border="0"  src="https://freight.cargo.site/w/800/i/274294c6c3bd7870a347a698832a0db1ae561bec8d0bd1da7adfe558e669b4ec/-1.jpg" /&#62;
&#60;img width="2049" height="1246" width_o="2049" height_o="1246" data-src="https://freight.cargo.site/t/original/i/5b3d2a3c05224dece4ea787d06bd727e5b5c0e9e81fbb693557b52b05b4799a4/-10.jpg" data-mid="46700173" border="0"  src="https://freight.cargo.site/w/1000/i/5b3d2a3c05224dece4ea787d06bd727e5b5c0e9e81fbb693557b52b05b4799a4/-10.jpg" /&#62;
&#60;img width="3000" height="2250" width_o="3000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/8a71e97b9609c75851fd9b78157305028e995cf7a0a1d8542e8dc2726a38ba2b/Which-Wich-Food-Design.jpeg" data-mid="46918245" border="0"  src="https://freight.cargo.site/w/1000/i/8a71e97b9609c75851fd9b78157305028e995cf7a0a1d8542e8dc2726a38ba2b/Which-Wich-Food-Design.jpeg" /&#62;
&#60;img width="3000" height="2253" width_o="3000" height_o="2253" data-src="https://freight.cargo.site/t/original/i/f2ff3d67787cb04624192e8cb133f7aeb6af79565b6d88529e73a8e787f31fcc/Which-Wich-Troy-Crewncopy.jpg" data-mid="46968065" border="0"  src="https://freight.cargo.site/w/1000/i/f2ff3d67787cb04624192e8cb133f7aeb6af79565b6d88529e73a8e787f31fcc/Which-Wich-Troy-Crewncopy.jpg" /&#62;
&#60;img width="2672" height="3029" width_o="2672" height_o="3029" data-src="https://freight.cargo.site/t/original/i/4c7b3eed866683c5782ec66fa8624a89f8bd6278aba28f98d7df1b5d1bd54b62/DJ-Snow-white.jpeg" data-mid="46967541" border="0"  src="https://freight.cargo.site/w/1000/i/4c7b3eed866683c5782ec66fa8624a89f8bd6278aba28f98d7df1b5d1bd54b62/DJ-Snow-white.jpeg" /&#62;
 </description>
		
	</item>
		
		
	<item>
		<title>Tostitos NFL Digital Platform</title>
				
		<link>https://tjicre8.cargo.site/Tostitos-NFL-Digital-Platform</link>

		<pubDate>Fri, 17 Apr 2015 16:59:18 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/Tostitos-NFL-Digital-Platform</guid>

		<description>
&#60;img width="756" height="288" width_o="756" height_o="288" data-src="https://freight.cargo.site/t/original/i/fcb044b946ca5b66691afcdb9820fa5fb7399337718f47dbe49caf05d1018c3c/tostitos.png" data-mid="46921662" border="0"  src="https://freight.cargo.site/w/756/i/fcb044b946ca5b66691afcdb9820fa5fb7399337718f47dbe49caf05d1018c3c/tostitos.png" /&#62;
Tostitos Digital Campaign&#38;nbsp;

Tostitos wanted to play&#38;nbsp; up their relationship as the official chip of theNFL. So, what better way to celebrate this partnership than with a digital platform that allowed fans of the NFL and Tostitos get in on the celebration. 
This digital platform asked the audience to show us their best football celebration dance moves by uploading their personal videos mimicking the celebration dances &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
 &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;

&#38;nbsp; &#38;nbsp;



&#60;img width="1440" height="810" width_o="1440" height_o="810" data-src="https://freight.cargo.site/t/original/i/f85891715b3d3768bf0bcf01ffc201e9964e71451ba7349c3a56b6158c5cb839/tostitos_celebrate_v2.png" data-mid="46700135" border="0"  src="https://freight.cargo.site/w/1000/i/f85891715b3d3768bf0bcf01ffc201e9964e71451ba7349c3a56b6158c5cb839/tostitos_celebrate_v2.png" /&#62;
&#60;img width="1568" height="1192" width_o="1568" height_o="1192" data-src="https://freight.cargo.site/t/original/i/148dba002a41d862f2ae7a5a34c89d8262321e57305e48fb43e6836d5aafce25/Part-on-Facebook.png" data-mid="46700136" border="0"  src="https://freight.cargo.site/w/1000/i/148dba002a41d862f2ae7a5a34c89d8262321e57305e48fb43e6836d5aafce25/Part-on-Facebook.png" /&#62;
&#60;img width="1386" height="926" width_o="1386" height_o="926" data-src="https://freight.cargo.site/t/original/i/aa5959f895fde2cec2c45b9feac2ac2f6ce82eeb03158d9b465fa6a7e955e154/NFL-Dance-Moves-Tostitos-3.png" data-mid="47434638" border="0"  src="https://freight.cargo.site/w/1000/i/aa5959f895fde2cec2c45b9feac2ac2f6ce82eeb03158d9b465fa6a7e955e154/NFL-Dance-Moves-Tostitos-3.png" /&#62;
&#60;img width="1768" height="968" width_o="1768" height_o="968" data-src="https://freight.cargo.site/t/original/i/325859d7eaeed490734ac7a6f4c92b08e92e8db1bb35740dc8986a8ca19527ba/NFL-Dance-Moves-Tostitos.png" data-mid="47434640" border="0"  src="https://freight.cargo.site/w/1000/i/325859d7eaeed490734ac7a6f4c92b08e92e8db1bb35740dc8986a8ca19527ba/NFL-Dance-Moves-Tostitos.png" /&#62;
&#60;img width="596" height="338" width_o="596" height_o="338" data-src="https://freight.cargo.site/t/original/i/70052a845808eda64aff2a50649b807de5acf924b4801c2971912d99ec6b8b90/NfL-Tostitios-Dance-Moves.png" data-mid="47434641" border="0"  src="https://freight.cargo.site/w/596/i/70052a845808eda64aff2a50649b807de5acf924b4801c2971912d99ec6b8b90/NfL-Tostitios-Dance-Moves.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Village Tea Company (PR)</title>
				
		<link>https://tjicre8.cargo.site/Village-Tea-Company-PR</link>

		<pubDate>Thu, 18 Jul 2019 21:54:47 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/Village-Tea-Company-PR</guid>

		<description>Village Tea Company
Public Relation VideoVillage Tea Company has always prided itself in offering great tasting premium products at a great value. &#38;nbsp;The company's mission has always been to introduce the benefits of drinking loose-leaf tea to everyone, not just the truly informed and health conscious consumer.&#38;nbsp;
Idea: Create an PR video just as organic as the tea itself, that engaged viewers on socia media. The goal was to&#38;nbsp; create awareness for the company that played up the new brand campaign: &#38;nbsp;More Flava. Less Etiquette.&#38;nbsp;
    
</description>
		
	</item>
		
		
	<item>
		<title>McDonald's - 5 Spot Combo + Sides</title>
				
		<link>https://tjicre8.cargo.site/McDonald-s-5-Spot-Combo-Sides</link>

		<pubDate>Fri, 17 Apr 2015 16:59:14 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://tjicre8.cargo.site/McDonald-s-5-Spot-Combo-Sides</guid>

		<description> 


&#60;img width="1100" height="200" width_o="1100" height_o="200" data-src="https://freight.cargo.site/t/original/i/ca019d30bf4959ec4d8d456a1e60e24dce1d5428b566b3ae61136b396075efb8/McDonalds-Banner.png" data-mid="46919781" border="0"  src="https://freight.cargo.site/w/1000/i/ca019d30bf4959ec4d8d456a1e60e24dce1d5428b566b3ae61136b396075efb8/McDonalds-Banner.png" /&#62;
MCDONALD'S TV /PRINT / INTERACTIVE 
5 Spot Combo + Side Orders&#38;nbsp;McDonald’s was looking to create a series of TV ads that communicated the value they bring to customers with their value meals. 

We feasted on the assignment with a number of great TV spots that delivered value on screen and in store.&#38;nbsp;
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;


McCafe PRINT / TV
When McDonald's introduced a long line of beverages into their menu including the McCafe. They needed to tell the story that they were the beverage destination of choice for coffee lovers looking for a quick pick me up morning, noon, and night.

Well, what was created was a full integrated campaign across multicultural channels that did just that.The campaign incressed sales 33%&#38;nbsp; Here's a few examples below.



&#60;img width="1940" height="3150" width_o="1940" height_o="3150" data-src="https://freight.cargo.site/t/original/i/ced179341f3b44adf495151c9a3aed1f7acfd5cc37c74b80c7654a228cc7801c/21938_AACM_IceMocha_12.9375x21_BW_B-copy.png" data-mid="46700133" border="0"  src="https://freight.cargo.site/w/1000/i/ced179341f3b44adf495151c9a3aed1f7acfd5cc37c74b80c7654a228cc7801c/21938_AACM_IceMocha_12.9375x21_BW_B-copy.png" /&#62;
&#60;img width="739" height="878" width_o="739" height_o="878" data-src="https://freight.cargo.site/t/original/i/1e9f522f5f557cd7b8adadec15b073397a78ec5157012471373959cb43df1c18/Mocha_Vation.png" data-mid="46920423" border="0"  src="https://freight.cargo.site/w/739/i/1e9f522f5f557cd7b8adadec15b073397a78ec5157012471373959cb43df1c18/Mocha_Vation.png" /&#62;
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
Interactive Games / Digital&#38;nbsp; / Mobile / Online&#38;nbsp;#1 Grab Morning by the Biscut
 &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
#2: Refreshment Recess

 &#60;img width="581" height="808" width_o="581" height_o="808" data-src="https://freight.cargo.site/t/original/i/2a63d1296348d2d9828ee3308000cb07f3810ada97af83916e1d81fec439268c/Conquer_Morning.jpg" data-mid="46921089" border="0"  src="https://freight.cargo.site/w/581/i/2a63d1296348d2d9828ee3308000cb07f3810ada97af83916e1d81fec439268c/Conquer_Morning.jpg" /&#62;&#60;img width="696" height="876" width_o="696" height_o="876" data-src="https://freight.cargo.site/t/original/i/597d3aa617518e7ae903d3f8134e9032df207e3e81ee2cf2998fafe19b857a4f/Refreshment-Recess.jpg" data-mid="46921090" border="0"  src="https://freight.cargo.site/w/696/i/597d3aa617518e7ae903d3f8134e9032df207e3e81ee2cf2998fafe19b857a4f/Refreshment-Recess.jpg" /&#62;</description>
		
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